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Tasmanians incentivised to prioritise their health in the face of rising living costs

Tasmanians incentivised to prioritise their health in the face of rising living costs

Tasmanians feeling the pinch from the rising cost of living are being incentivised to keep their families’ health at the top of their priorities.

Tasmanian not-for-profit health insurer, St.LukesHealth, has teamed up with Tasmanian Independent Retailers to offer new members a free IGA gift card worth up to $500 to help families with their grocery costs.*

Chief Operating Officer, Darren Harris, said recent figures revealed more than three-quarters of the Tasmanian community were feeling the pressure from inflation, specifically when it came to feeding the family.

“We know food insecurity is a rapidly growing problem for families in this state, ranging from having to reduce the quality and variety of food, to extreme measures such as regularly skipping meals,” Mr Harris said.

“More than 86 per cent of our members are Tasmanian, and we understand that family budgets are just not stretching as far as many people need them to.

“We know people are finding the cost of living extremely challenging in the present economic climate, and we are determined to help in any way we can to ease that burden.”

IGA Tasmania Head of Marketing, Travis Allen, said with more than 85 stores across the state, IGA was delighted to provide new St.LukesHealth members with the opportunity to shop local and save on groceries.

Mr Harris said the IGA affiliation and offer was just one of the ways St.LukesHealth was working to make Tasmanians healthier.

“We take our role in the community extremely seriously and we know what it means to support our members, and that includes new members,” he said.

*Offer ends 13 October 2023. Must maintain product for 30 days to receive voucher. Offer available to new Tasmanian members only. T&Cs apply. 

ENDS
 
For more information: Jacquie Ray, Timmins Ray Public Relations: 0429 683 779.